S.T.S Launch Collection - 2025

More than fashion — it’s an ideal. True success doesn’t come from self-doubt, anxiety and fear. It all about overcoming these obstacles and doing it with no apologies!

This is not luxury…yet — SAFETHANSORRY Apparel embodies the brick-by-brick mentality. For the ones still in the trenches, hustling in silence while the world sleeps. We’ve been waiting for too long! This introductory collection is a symbol of that grind — the realm where dreams meet discipline, and vision becomes reality.

High-quality garments made with care and purpose. Minimalistic, yet bold affirmations that speak louder than status. It’s not about the flex — it’s about the focus. Let’s take it back to when YOU were the statement—style and substance!

This is ground zero, the start of a movement! Exclusively available for a short period of time! Be apart of the new wave of purpose-driven fashion. Don’t miss out on the moment!

Make your move — or sit back and watch!

Welcome to SAFETHANSORRY.

Stay Safe…and Dangerous

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NEED TO KNOW:

What is a Pre-Sale?

Welcome to the official SafeThanSorry presale — where you get early access to our exclusive launch items before anyone else. A Pre-Sale is a made-to-order format that allows production of this collection to be funded with the funds earned in this launch. Made-to-order means Shipping is not immediate. Your order will ship after the production phase is complete.

This process helps us minimize waste, deliver quality, and stay true to our mission: SafeThanSorry is more than a product — it’s a movement built by real people, for real people!

Thank you for supporting us! You’re not just buying a product — you’re helping launch a legacy!

How Does It Work?

HOW IT WORKS:

  1. Limited-Time Window (14 Days Only)

You have 14 days to place your order during our presale period. Once the window closes, sales are paused so we can shift focus to producing and delivering your items.

2. Secure Your Purchase

When you place your order, you’ll finalize your purchase and make payment upfront. Your order helps fund our first production run — thank you for being part of this journey from the ground up!

3. Production Begins

As soon as the presale ends, we go into full production mode. This includes:

  • Manufacturing your items
  • Applying finishing design touches
  • Performing quality control
  • Folding, labeling, and hand-packing each order with care

4. Shipping & Delivery

Once production and packaging are complete, we’ll ship your order directly to your mailbox.

Please note: Shipping is not immediate. This is a made-to-order presale, so orders will ship after the production phase is complete.

5. Stay in the Loop

We’ll keep you updated every step of the way — from production to packaging to when it’s on the truck headed your way. To make sure you don’t miss a beat:

  • Sign up for email + SMS alerts at checkout
  • Follow us on Instagram and Facebook for behind-the-scenes content, updates, and shipping alerts
    Instagram @safecult_sts
    Facebook @safethansorry

Building an empire while protecting your peace…that’s safeCULTURE!

More than a creed—it’s a way of life, forged from hardship, inequity, and failure, but never defined by them. We exist for those who carry the weight of stress and anxiety, who battle doubt and uncertainty, and who refuse to be broken by consequence. 

Become the consequence! Our mission is to turn adversity into armor, fear into flames, and setbacks into stepping up!

SAFETHANSORRY is a call to arms for those who refuse to fold, hustle in silence and shine in the shade—protected in mind and spirit, yet bold enough to take risks and chase greatness.

Stay Safe…and Dangerous.

JOIN safeCULT